The big wedding day is right around the corner, and everything is just about ready… except one thing. The dress.

Whether you haven’t found the perfect dress shopping in-store, or you simply haven’t had the time to go out shopping in the first place, not having the perfect wedding dress is stressful.

So, what’s a girl to do? You can try hurrying off to the nearest bridal shops, but this can be time consuming and they might not even have the selection you’re looking for.

Luckily, online shopping has become increasingly popular and inclusive over the last decade and the internet just might hold the solution to your wedding drama. But would you really feel comfortable ordering a wedding dress off, say, Amazon or eBay?

Though Amazon may seem to basically have a monopoly on online shopping, there are plenty of other online shopping options out there. One such company is Light in the Box, an online retailer that specializes in clothing, accessories and gadgets, and home and garden products.

Light in the Box is data-driven, and its business model allow for customized products, such as wedding dresses.


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While Light in the Box offers products for a variety of functions, the retailer has an entire section of its online store dedicated to weddings, including a selection of over 1000 wedding dresses. It doesn’t just stop there—Light in the Box for Weddings offers wide selections of bridesmaid dresses, tuxedoes, wedding favors, accessories, gifts, and more.

Sound to good to be true? That’s what we’re here to try and help you figure out.

In conducting our Light in the Box reviews, we will take a hard look at not only the product selections, but also their quality and the overall trustworthiness of the company, so that you can be sure your wedding is in safe hands.

What is Light in the Box?

As mentioned above, Light in the Box is an online retailer that specializes in selling apparel, accessories, gadgets, home and garden products, and even décor.

This retailer operates on an international level, serving North America, Europe, and Asia. While it has headquarters in the United States, the United Kingdom, and India - it is mainly based in China and that is where products are manufactured and shipped from.

Light in the Box offers a wide variety of categories of these products, but in this review, we will be focusing specifically on their Weddings selection.

What Makes Light in the Box for Weddings Unique

bride sitting in the grass

While there are many online retailers out there, there are very few that focus on wedding dresses. Wedding dresses require extra care than regular dresses.

You’ll only wear it once, but you’ll wear it on what should be one of the most memorable days of your life, so everything should be perfect. Because of this, wedding dress shopping is typically done in-person, and at multiple establishments to ensure that you get exactly what you want. Shopping for a wedding dress is a very personal endeavor, and not many online retailers are up to the challenge.

That’s part of what makes Light in the Box unique. In addition to being a destination for online wedding dress shopping, Light in the Box offers a wide selection of almost every kind of product you could ever need for your wedding.

Types of Products

Wedding Dresses

Need a second dress for the reception? They offer a variety of bridal gowns with a short and fun twist perfect for after saying “I do.”

Bridesmaid Dresses

Tuxedoes and Suits

Wedding Guest Dresses

Accessories

Wedding Favors

Wedding Gifts

Invitations

Ceremony and Reception Decorations

How it Works

wedding dress

So how does an online retailer like this work, when sizing is so important? Whenever you go to order a dress, you can pick from one of the standard sizing options, which provide full measurement details, so you know if your definition of a size 6 is the same as their definition of a size 6.

If none of these measurement pairings are quite right for your body type, never fear! You can put in your own custom measurements for the dress to be made, detailing your height, bust, waist, hips, and even your hollow-to-floor measurement.

Need help making sure you’re measuring yourself accurately? Check out these helpful tips from the Azazie Wedding Blog.

The Cloud Fitting Room

Coupons and Deals

bride and bridesmaid

Light in the Box for Weddings is almost always offering some sort of deal for its products at any given time.

Some of the deals available as of summer 2018 include 60% off certain wedding dress styles and 70% off some bridesmaid dresses.

Pricing

wedding shop

The prices of many of these Light in the Box wedding products are actually pretty good, especially for those of us who are used to watching Say Yes to the Dress, where a $2000 spending limit on one dress sounds too extravagant.

This online retailer typically offers wedding dresses for no more than $1000, with most of them priced at under $300. Other clothing such as bridesmaid dresses are likewise priced generally lower, the most expensive priced at $500, though you can easily find a dress for under $70.

Other wedding products are likewise priced back, though they can get pricey if you’re not careful.

Public Perception

bride and groom

Public perception of the company is fairly negative, leading to some pretty bad Light in the Box reviews.

Because the company is based in China and ships from there, it seems a lot of international loopholes are take advantage of. For example, many complain that they were forced to pay an extra duties and shipping charge after already paying for the item and shipping because the company didn’t take care of this itself. Furthermore, some claim that things they order simply never arrive.

Customer service isn’t too great either, according to many customer Light in the Box reviews. When dealing with issues like the kind stated above, many found receiving a help to be a long and arduous process. Unfortunately, because the company operates internationally and there are no international small claims courts, Light in the Box does not need to hold itself accountable or overly concern itself with any malpractice of the company.

As for the condition of the products themselves, it seems to be a mixed bag. While some complain of damaged items and dresses that look far different from their online images, many others love the items they receive and praise their quality.

While dealing with Light in the Box may be a headache, then, it can be worth it for the cheap prices on the products that are actually valuable. Checking individual product reviews can help you determine which products are actually worth your money.

How it Compares

wedding dresses

Now that we’ve seen how Light in the Box for Weddings holds up on its own, let’s compare it to a few other sites to get the full picture. Below, we’ll be comparing this company to two other online retailers, The Wedding Outlet and BHLDN.

First, here are a few general ratings about Light in the Box’s wedding collection to keep in mind as we conduct our comparison.

Light in the Box for Weddings

The Wedding Outlet is an online retailer similar to Light in the Box that specializes in small wedding items.

Unlike Light in the Box, they do not offer wedding dresses or any other type of clothing that requires specialized tailoring. While this limits their selections, it also eliminates any chance that they provide less than quality dresses, which seems to be one of Light in the Box’s main downfalls.

The Wedding Outlet has received generally positive reviews, brides and grooms loving their selection of accessories, decoration, and small wedding gifts that are perfect for customizing your ceremony.

BHLDN (Beholden) is an online retailer that is a subset of Anthropologie and offers several stores in the US, so they are held accountable to a much higher standard than companies like Light in the Box. BHLDN offers all the standard accessories, décor, and gift selections, and also hundreds of wedding dresses. Their price range is a bit higher in terms of dresses compared to Light in the Box, some dresses offered for over $1500. There are still plenty of dresses offered below the $500 mark, however.

Women who shop here love it for their high-quality products and great customer service. If you live near one of their stores, you can go in and try on the dress if it’s in-stock while still getting those great online prices.

What We Think of Light in the Box

So, is Light in the Box for Weddings all it’s cracked up to be? We’re thinking… no.

While we love the prices and some customers have truly enjoyed the products they received, there have just been far too many customer service, shipping, and quality complaints for us to feel comfortable endorsing this brand.

With so many negative Light in the Box reviews from dissatisfied customers with so few positive reviews to counteract them, we’re going to have to make a solid pass on this brand.

Though they may be slightly more expensive, try checking out The Wedding Outlet and BHLDN for your bridal needs to ensure better quality and service.

Overall Rating: 2.5 stars

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